Vice President – Marketing
Julia E. Hoffman is Vice President of Marketing for Kraken Resources. Julia joined the Kraken team in 2019 as Marketing Manager, where she built Kraken’s Marketing team and program. Since joining the company, Julia has been focused on the development of marketing strategies and value optimization. This includes market analysis and sale execution; overseeing the logistics involved to transport product to market; monitoring revenue and fee synergies across producing properties; and preserving counterparty partnerships and relationships. Before joining Kraken, Julia held various positions for more than 11 years with XTO Energy, a wholly owned subsidiary of ExxonMobil. Julia has more than 15 years of commercial midstream, marketing and accounting experience.
Julia is from west Texas, where she graduated with her Bachelor of Business Administration in Accounting from Angelo State University and went on to earn her Master of Business Administration from Tarleton State University.